Javascript is currently not supported, or is disabled by this browser. Please enable Javascript for full functionality.

Close Visit Apply Give Info    Menu Visit Apply Give Info
	Harding University
	Jan 30, 2025   2022-2023 Academic Catalog  Global Search Catalog Search Choose Search Location Select an option Courses Programs Colleges and Departments Other Content Entire Catalog Keyword Whole Word/Phrase Advanced Search Catalog Navigation   Catalog Home    **Return to Current Catalog**    Archived Catalogs    Programs of Study    University Learning Outcomes    Liberal Arts Requirements    Course Descriptions    College of Allied Health    College of Arts & Humanities    College of Bible & Ministry    Paul R. Carter College of Business Administration    Cannon-Clary College of Education    Carr College of Nursing    College of Pharmacy    College of Sciences    Honors College    University College    Center for Health Sciences    Harding Online    International Programs    School of Theology   My Favorites HELP 2022-2023 Academic Catalog Print-Friendly Page (opens a new window) Facebook this Page (opens a new window) Tweet this Page (opens a new window) Add to My Favorites(opens a new window) IB 3950 - International Marketing Integrates a “world citizen” perspective to develop and integrate marketing concepts and strategies. Development of the marketing mix in a multinational and global environment, including alliances, strategic partnering and interlinking methodologies. Incorporates sensitivity to cultural differences as part of the daily thought process associated with international marketing management and planning. Prerequisite(s): MKTG 2400 . Credit Hours: 3 Term Offered: Fall, Spring  Back to Top | Print-Friendly Page (opens a new window) Facebook this Page (opens a new window) Tweet this Page (opens a new window) Add to My Favorites(opens a new window)
	All catalogs © 2025 Harding University. Powered by the Acalog™ Academic Catalog Management System™ (ACMS™).