Harding University

Nov 14, 2024

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2012-2013 Undergraduate Catalog [Archived Catalog]

Leadership and Marketing (LRP), BA

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Requirements

Business Core (33 hours):

LMP 201 - Macroeconomics Credit Hours: 3
LMP 205 - Financial Accounting Credit Hours: 3
LMP 265 - Quantitative Business Analysis Credit Hours: 3
LMP 290 - Management Information Systems Credit Hours: 3 *
LMP 315 - Business Law Credit Hours: 3
LMP 330 - Marketing Credit Hours: 3
LMP 343 - Managerial Finance Credit Hours: 3
LMP 350 - Business Communications Credit Hours: 3
LMP 368 - Management and Organizational Behavior Credit Hours: 3
LMP 435 - Christian Business Ethics Credit Hours: 3
LMP 430 - Strategic Policy Credit Hours: 3 (capstone course)

Note(s):

*All LMP Majors are required to satisfy the technology competency requirements for graduation in one of the following ways:

Pass the IT proficiency online exam prior to taking
LMP 290
.
Pass
LMP 101
.

Further information regarding the IT proficiency examination may be obtained from the Center for Business Professional Studies at 501-279.5851.

Marketing (LRP) (15 hours):

LRP 331 - Consumer Behavior Credit Hours: 3
LRP 336 - Principles of Sales Credit Hours: 3
LRP 347 - Promotional Strategies Credit Hours: 3
LRP 380 - Marketing Dynamics Credit Hours: 3
LRP 398 - Sales Management Credit Hours: 3

Bible Courses (5 hours):

Choose any online Bible courses beginning with BNEW or BOLD.

Other Requirements (15 hours):

18 hours of additional credits to reach the 128-hour graduation requirement (CLEP, block credit, DANTES, etc.)
In order to graduate from Harding, students must fulfill the graduation requirements.

Previous transferable college credit (60 hours):

Total Hours: 128

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